Laura McGeoch – Specialist
Corporate Communications and Corporate Affairs
Laura has worked as a journalist, writer, editor and marketing communications and research specialist for more than 15 years. She knows what questions to ask to draw out a business’s marketing and communications needs, and develops strategies, plans and great content to meet them.
Most recently Laura has worked for ODIN360 on the Yarra Valley and Dandenong Ranges Destination Management Plan project.
Other previous worked performed by Laura include providing marketing and communication support for the AFLW Season 7 launch and Indigenous Round activities, marketing plans and delivery for the Australian Information Industry Association’s iAwards program and delivering above the line disruptions marketing campaigns for Victoria’s Big Build. These projects involved in-depth stakeholder management, extensive research and the delivery of high volumes of marketing assets across TV, radio, print, outdoor and digital channels. Having worked with private, government and not-for-profit sectors across the sport, health, transport, security and finance industries, Laura has a wide realm of experience to tap into.
Director – Captura Group
Consultant – AustralianSuper
Previous Roles & Clients
Campaign Manager – Australian Football League
Marketing Manager – Major Transport Infrastructure Authority – Victoria’s Big Build
Communications Manager – Transport – London 2012
Managing Editor – Doha Asian Games
Journalist – Thomson Reuters
Clients include: Visit Victoria, Good Weekend Magazine, Australian Information Industry Association, Tax & Super Australia, NIB, Nine Media, Visit Victoria,
Bachelor of Arts – Journalism and Indonesian (Deakin University)